Communication Manager (EU)

At GBfoods we offer culinary solutions in several countries in our European region, with presence in 8 countries, with more than 28 recognized brands and local brands, including Gallina Blanca, Erasco, Liebig, Star, D&L, Grand'Italia and Blå Band, among others.

Our Purpose “Celebrating local flavours” is to empower and take care of each of the local communities we belong to and to bring out their authentic flavours. Some of our local brands have been in consumers' kitchens for over a century and have positioned themselves as authentically loved brands, as well as deeply rooted parts of the local culture.

Today, with a turnover of around 1,4 billion euros and a team of around 3.600 people, we are the preferred choice of millions of consumers.

We are now looking for a Communication Manager to join our Communication team. The incumbent will be responsible for:

Reporting to the Corporate Communications Director, the Communication Manager will lead the development and execution of integrated internal and external communication strategies that protect and enhance corporate reputation, strengthen stakeholder trust, and support business growth across priority markets.

Operating within a complex, fast-moving global FMCG environment, this role requires a deep understanding of consumer goods dynamics, regulatory sensitivity, sustainability communications, and multi-market coordination. The successful candidate will act as a strategic advisor to senior leadership and a guardian of brand and corporate narrative consistency across regions.

Key Responsibilities:

1. Corporate & External Communications

• Develop and execute an European corporate communications strategy aligned with business priorities and brand positioning.

• Position the company as a thought leader in key topics such as health and nutrition, sustainable growth, responsible FMCG through proactive storytelling.

• Lead media engagement strategy across European markets.

• Draft and oversee press releases, executive speeches, opinion pieces, media Q&As, and stakeholder briefings.

• Support senior leaders in high-profile interviews, public appearances, and industry events.

• Manage relationships with key journalists, industry commentators, and external stakeholders.

• Oversee agency partners to ensure delivery of high-impact, insight-driven campaigns.

2. Crisis & Issues Management

• Develop and maintain robust crisis communication frameworks across the region.

• Lead real-time issues response.

• Provide rapid advisory support to senior stakeholders during sensitive situations.

3. ESG, Sustainability & Corporate Reputation

• Lead purpose communication around health, nutrition, and responsible sourcing commitments.

• Translate ESG strategy into compelling, credible narratives for employees, customers, NGOs, and consumers.

• Monitor reputation risk and stakeholder sentiment across priority markets.

• Prepare reputation dashboards and executive briefings for leadership teams.

4. Digital & Social Corporate Presence

• Lead corporate digital channels and executive visibility strategy, especially on Linkedin.

• Ensure consistent global messaging across owned platforms, and manage the official corporate website.

• Monitor digital conversations, media coverage, and stakeholder discourse.

• Use analytics tools to measure engagement, sentiment, and impact.

5. Internal & Change Communication

Design and deliver an annual internal communication strategy aligned with business transformation priorities.

Support change management communications across EU region.

Develop leadership messaging for townhalls, business updates, and strategic announcements.

Partner with HR to reinforce culture, inclusion, and employer brand positioning.

Multimedia skills are a must (video and image editing, slide design, etc.).

What can you expect from us?

This is a great opportunity to join a big team in a multicultural and modern environment. We foster innovation and team work, and we care for health and sustainability, which is at the center of our strategy. At GBfoods we don’t just accept our differences but we fully support and celebrate them. You will be able to grow and develop your skills and career in a consolidated company in the industry and also enjoy all our benefits!